RoleBy role·5 min read

Customer Success

Health signals that catch churn before the renewal call

Customer Success

By the time a CSM hears 'we're not renewing,' the decision was made weeks ago — usually around an unanswered support ticket or a quiet, frustrated power user.

Survosay surfaces those signals early with lifecycle-triggered check-ins that flag accounts before they slip.

The challenge

  • Renewal surprises that everyone saw coming except the CSM.
  • QBRs based on usage data with no sentiment context.
  • Champion turnover going unnoticed until it's too late.

What we build for you

Lifecycle health pulse

Short check-ins at 30, 90 and 180 days, scored into a colour-coded health view.

Champion change detection

Spot when a champion stops engaging — and trigger a relationship rescue.

Pre-renewal sentiment

Run a 60-day-out pulse so the renewal call starts from data, not hope.

Sample questions

01

How is [product] working for your team right now?

02

Has anything changed in your priorities since we last spoke?

03

Who else on your team should we be looking after?

04

What would make renewing an easy yes?

Survey ideas to spark thinking

A starter library of the surveys, quizzes and feedback loops we'd typically design — pick the ones that resonate, or use them as a jumping-off point for something more bespoke.

01

Lifecycle health pulse

Check-ins at 30, 90 and 180 days, scored into a colour-coded account health view.

02

Champion change detection

Spot when your champion stops engaging — and trigger a relationship rescue before renewal.

03

Pre-renewal sentiment, T-60

Run a structured pulse two months out so the renewal call starts from data, not hope.

04

Post-onboarding satisfaction

Catch implementation issues while you can still fix them inside the honeymoon window.

05

QBR prep self-survey

Sent before the QBR — replaces 'how's it going?' with structured strategic context.

06

Multi-stakeholder mapping survey

Identify everyone in the account who matters — not just the person who signed the contract.

What clients see

+14pts

net retention after rollout

earlier visibility into churn risk

47%

fewer renewal surprises

Indicative ranges across recent Survosay deployments.

We'll wire your lifecycle pulse straight into your CS workflow.

Done-for-you, branded, and live in days.

Talk to the concierge team

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